3 March 2017
Mixed signals from 7Up
In a novel attempt to fight back against declining fizzy drink sales, PepsiCo’s 7Up brand is trying to tap into new consumption occasions by promoting the sugary beverage as an...
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3 March 2017
A positive future for plant waters?
With sugar content increasingly under inspection plant waters have perfectly planted themselves in a niche. However, do the beneficial qualities of these natural products have a positive future given their...
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27 February 2017
No spinach in January, how will I get my green juice?
Eating iceberg lettuce in December seems like a God-given right, but once upon a time, before supermarkets, these veggies would only be stocked when they were in season. But what...
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13 February 2017
Unsweet soft drinks are set to boom in the fight against sugar
As the war on sugar rages, it is no surprise that, according to consumer research by GlobalData, almost half (48 percent) of consumers globally are actively choosing soft drinks which...