British soft drinks maker Britvic has turned to global consulting and IT services company Infosys to fast-track its digital strategy.

As a strategic end-to-end partner, Infosys will support Britvic in its strategic transformation roadmap and operations, across applications, Cloud infrastructure, service management and end-user computing.

Britvic IT Operations and Infrastructure director Neal Johnson said: “Britvic’s aim is to be the most dynamic, creative and admired soft drinks company in the world, which means IT needs to transform the way service and operations are delivered. With Infosys we have a strategic partner to take our operations to the next level by leveraging automation and digitalisation, thereby offering a seamless digital experience for our enterprise users.”

Infosys said that it will provide a technology-driven approach and end-to-end IT services to help the beverage manufacturer achieve its goals and digital transformation roadmap.

Additionally, the IT services company aims to simplify Britvic’s Cloud infrastructure and operations with Infosys Cobalt, which is a set of services, solutions and platforms for enterprises to accelerate their Cloud journey.

Infosys is also said to improve Britvic’s service delivery through analytics, automation and process maturity.

Infosys senior vice-president Ambeshwar Nath said: “We are collaborating with Britvic on building new digital capabilities, driving continuous innovation and leveraging our cognitive-first approach to simplify operations, further accelerating Britvic’s digital transformation journey.”

Earlier this month, Britvic acquired UK plant-based drinks company Plenish for an undisclosed amount.

Established in 2012, Plenish is engaged in the production of plant-based milk, cold-pressed juices and shots.

Plenish’s products are produced with organic and sustainably sourced ingredients and are available at major national grocery retailers. Its products are also sold via the direct-to-consumer (D2C) website.