Barefoot Hard Seltzer variety pack. Credit: Barefoot.

US-based wine brand Barefoot has announced its plans to foray into hard seltzer category by launching Barefoot Hard Seltzer.

The company claims that its seltzer, made with real wine, will be distributed across the US from next month.

Barefoot Marketing vice-president Anna Bell said: “At Barefoot, we are passionate about creating products that meet the various lifestyles and tastes of our diverse consumer base.

“With Barefoot Hard Seltzer, we wanted to create a delicious and light-bodied, wine-based hard seltzer that can be enjoyed at home, on the go, or with family and friends.”

Barefoot Winemaker Jen Wall has reportedly worked with Anna Bell’s team to create the seltzer, which the company claims are an alternative to beer and lighter-bodied alternative to wine.

Barefoot Hard Seltzer, produced using three main ingredients Barefoot Wine, seltzer water and natural flavouring has 4% alcohol by volume (ABV).

The product is gluten-free, with 2g of sugar and 70 calories per 250ml can.

It will be distributed in the market in four flavours, including Pineapple & Passion Fruit, Cherry & Cranberry, Peach & Nectarine and Strawberry & Guava.

Consumers can purchase the seltzer at retail outlets across the US, as well as at the company website.

Barefoot’s still wine portfolio includes 19 variants, while its Barefoot Bubbly sparkling wine segment offers 11 different kinds of products and Barefoot Spritzer is available in seven different flavours across the US.

In May 2016, Barefoot launched Barefoot Refresh Spritzers in cans in the US.