OXIGEN Beverages closes $15m Series B funding round

OXIGEN Beverages has raised a capital of $15m through Series B funding round to boost its brand growth.

The company offers pH balanced water under OXIGEN brand, claimed to contain electrolytes and boosted with oxygen.

OXIGEN received investments from notable celebrities and global business leaders including Brett Eldredge, a multi-platinum recording artist and Kevin Love, five-time All-Star of the Cleveland Cavaliers.

The company will use the proceeds from the funding round for marketing to create brand awareness and increase product distribution across the country.

OXIGEN founder and CEO Blair Bentham said: “We feel so fortunate to have the support of such exceptional investors, people who are at the very top of their fields

“We have a powerful product with tremendous growth potential. We’re honoured that our investors believe in that potential and are joining the OXIGEN team to propel the brand forward.”

In addition to the celebrity investors, OXIGEN Beverages also was backed by other business leaders such as The Ezralow Companies CEO Bryan Ezralow, JMG Capital principal Jonathan Glaser, Casamigos Tequila co-founder and Discovery Land CEO Michael Meldman, and Hudson Pacific Properties chairman and CEO Victor Coleman.

Other investors include Fast & Furious film producer Neal Moritz, Pritzker Private Capital chairman and CEO and Pritzker Group managing director Anthony Pritzker and more.

Michael Meldman said: “Our investors share the brand’s values, and our responsibility to leave the planet a better place for future generations.

“We hope our initiatives like using 100% post-consumer recycled plastic are a step in the right direction for the entire beverage industry.”