Nestlé Waters begins operations as BlueTriton Brands

Bottled water provider Nestlé Waters North America (NWNA) has commenced operations under the new ‘BlueTriton Brands’ name.

The move follows the completion of the company’s acquisition from Nestlé by One Rock Capital Partners together with Metropoulos & Co last month.

BlueTriton Brands interim CEO and chairman Dean Metropoulos said: “I am very excited to join my One Rock partners and lead this company as we begin a new chapter together as BlueTriton, building on the rich heritage of our historic, iconic and beloved brands.

“Our unique US and Canadian platforms provide us with opportunities to touch every consumer in all facets of their lives and we look forward to strengthening our bonds with consumers and communities by leading with innovation and relevance.”

BlueTriton comprises Nestlé Waters’ former US and Canadian operations. It offers a portfolio of sustainably packaged regional spring water and national purified water brands, including Poland Spring Brand 100% Natural Spring Water and Deer Park Brand 100% Natural Spring Water.

Other brands include Ozarka Brand 100% Natural Spring Water, Ice Mountain Brand 100% Natural Spring Water, Zephyrhills Brand 100% Natural Spring Water, Arrowhead Brand Mountain Spring Water, Pure Life and Splash.

One Rock managing partner Tony Lee said: “We see significant opportunity to further the market leadership of BlueTriton and look forward to building on the strong foundation that exists in the business today.”

BlueTriton Brands operates 27 production facilities in North America. It also operates the direct-to-consumer and customisable water and beverage delivery service ReadyRefresh.

The company plans to unveil additional branding changes in the coming months. These include a new corporate logo, website and social channels.