Consumer products and environmental technologies development firm ROK Stars' unit ROK Drinks has signed a distribution deal with SKI Beer to expand the distribution of its beer brand, ABK, to New York City in the US.

SKI Beer serves 10,500 customers across the New York territories of New York City, Kings, Queens, the Bronx, Richmond, Putnam, Duchess Rockland, Westchester, Nassau, and Suffolk, with 22 route trucks and 200 employees.

ABK beer is currently expanding its presence in the US through distribution by various firms, such as the National Distribution Company in Georgia, Best Brands in Tennessee, Chrissa Imports in Northern California, and Good Spirits in Nevada regions.

"Aligning with this great beer distributor enables our retail customers and consumers to have access to 700 years worth of brewing tradition."

As the distribution of ABK expands throughout the US, new beer styles and packaging have been added to the ABK portfolio, including a Schwarz Black Lager and Edel on draft in recyclable kegs.

The new offerings have joined the ABK flagship beer styles Hell, Edel & Rose in bottled four and six packs.

ABK also offers a low-alcohol Rose Beer, produced with a blend of its Hell Lager and Organic Lemonade.

ROK Stars chairman Jonathan Kendrick said: "We are thrilled to have found SKI Beer distributor in New York State who shares our enthusiasm in developing the ABK Brand in their valuable US market.

"Aligning with this great beer distributor enables our retail customers and consumers to have access to 700 years worth of brewing tradition.

"We look forward to supporting our new distributor in their efforts to increase selection, volume and exposure for the growing ABK beer portfolio."