Dutch spirits producer Ketel One Family-Made Vodka has launched its new Ketel One Botanical product in the US.

Crafted by 11th generation family distillers Carl Nolet and Bob Nolet, the new vodka is said to have been distilled with real botanicals and infused with natural fruit and botanical essences.

With 30% alcohol by volume, Ketel One Botanical is claimed to have been produced using 100% non-GMO grain and is free of carbs, artificial flavours, added sugars or artificial sweeteners.

Nolet said: “We’ve created a fresh-tasting, delicious new spirit that honours our family’s legacy while reflecting the progressive values of today’s conscious consumers. People care deeply about what they put in their bodies, which is why we care deeply about what goes into every bottle.”

“We believe Ketel One Botanical sets a completely new standard in spirits.”

Ketel One Botanical is available in three different flavours: peach & orange blossom, cucumber & mint and cucumber & mint, which can be purchased across the US for $24.99 per 750ml bottle.

Nolet said: “Just as our father redefined the possibilities for vodka with the exceptionally smooth crisp taste of Ketel One Vodka, we believe Ketel One Botanical sets a completely new standard in spirits.”

The vodka brand has been joint owned by the Nolet Group and Diageo since 2008.