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Joe Baker

You can get in touch with Joe at joe.baker@globaldata.com

All articles by Joe Baker

  1. SASSY Cidre: giving Normandy-borne cider a new lease of life

    The cider industry is currently experiencing a major uplift, with leading customer experience consultancy CGA saying that the cider category…
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    18 Jun
  2. Could a new Tetra Pak innovation boost efficiency in juice production?

    According to a 2018 report from Grand View Research, the global fruit and vegetable juices market is expected to be…
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    5 Apr
  3. How is smart technology changing the drinks industry?

    With drinks companies set to face increasing pressure in the future, smart technologies will become more important for driving efficiency…
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    27 Mar
  4. Flying high: what will the future of cannabis-infused drinks look like?

    In California, a circle of twenty-somethings swig bottles of beer while relaxing in the summer sun. Instead of alcohol, these…
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    14 Mar
  5. Aluminium cans: the sustainable option for drinks packaging?

    Packaging has become a hot topic in recent years as drinks companies look for the best way to promote their…
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    7 Mar
  6. JD Wetherspoon curbs profit ambitions in build-up to Brexit

    Despite strong sales over Christmas, pub operator JD Wetherspoon has revealed its pre-tax profits for the first half of the…
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    23 Jan
  7. Vitamin Drinks: An Added Boost

    Vitamin-enhanced drinks have achieved success by persuading consumers that they are more nutritious and that they can hydrate them faster…
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    5 Dec
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