Sailor Jerry Spiced Rum to launch Savage Apple rum in US. Credit: William Grant & Sons.

Sailor Jerry Spiced Rum is set to expand its line-up with the introduction of Savage Apple rum.

The 70-proof, apple-flavoured beverage is the first rum to be introduced by the company since the launch of its original Sailor Jerry 19 years ago.

“The combination of delicious apple, cinnamon and bold rum is damn good, and we can’t wait for you to try it.”

Sailor Jerry brand ambassador Anthony Bohlinger said: “Savage Apple is an amazing addition to the Sailor Jerry story. This is the first new product we’ve ever released, and it is a fantastic liquid; one we know our fans will enjoy for its quality and bold nature.

“This summer, Savage Apple is ready to hit bars, beaches, backyard BBQs and more. The combination of delicious apple, cinnamon and bold rum is damn good, and we can’t wait for you to try it.”

The bottle design for Savage Apple features the original tiger flash marking. The rum is claimed to offer traditional scents of vanilla and cinnamon, as well as fresh apple and cinnamon flavours.

The rum will be initially released to New York and Florida and later distributed across the country.

Savage Apple will be available for a suggestive retail price (SRP) of $15.99.

Distiller William Grant & Sons distils some of the leading brands of Scotch whisky, including Glenfiddich, The Balvenie range of handcrafted single malts and Grant’s.