Sailor Jerry Spiced Rum to launch commemorative bottle in US

William Grant & Sons brand Sailor Jerry Spiced Rum has announced the release of limited-edition bottles in the US market.

With the release of Sailor Jerry Spiced Rum commemorative bottle, the company continues its partnership with the United Service Organizations (USO); the release is in conjunction with military appreciation month.

The company’s senior brand manager Josh Hayes said: “We are honoured to continue our partnership with the USO, to serve as a Force Behind the Forces and to show support to the troops who serve our country.

“The limited-edition bottle wrap is a bold representation of Collins’ iconic flash artwork and is a must-have collectable for any Sailor Jerry fan.”

The company’s relationship with the USO began when it partnered with Fleet Week New York, throwing a party on USS Intrepid to toast the troops.

Since then, the rum brand has raised $1,000,000 for military organisations and this year will be donating $150,000 to the USO.

The company noted that its limited-edition bottle will be rolled out in the US market before the Memorial Day, available at national and local liquor stores across the US all summer for $14.99.

USO Development and Corporate Alliances vice-president Chad Hartman said: “We are thankful to continue our partnership with Sailor Jerry Spiced Rum and have been excited to see the partnership grow year after year.

“The Sailor Jerry team has helped us to host great events that express our appreciation for our troops and the company also helps rally other military supporters to give thanks and give back to service members and their families.”