ROK Drinks, a UK-based beverage company, has signed new distribution agreements for its ABK Beer brand across the US.  

ROK Drinks is a part of ROK Stars, which develops consumer products and environmental technologies.

The company has signed distribution agreements with National in Georgia, Best Brands in Tennessee, Chrissa in Northern California, and Good Spirits in Nevada.

"Aligning with these great distributors enables our retail customers and consumers to have access to 700 years worth of brewing tradition."

ROK Stars chairman Jonathan Kendrick said: “We are thrilled to have found solid business partners who share so much enthusiasm in building the ABK Brand in their respective markets.

“Aligning with these great distributors enables our retail customers and consumers to have access to 700 years worth of brewing tradition.

“We look forward to supporting our new wholesalers in their efforts to increase selection, volume and exposure for the growing ABK beer portfolio.”

ABK plans to further expand its distribution network across the US in the near future.

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The beverage company also plans to introduce new products along with flagship styles available, which include lagers such as Hell and Edel as well as Rose Beer.

ROK Drinks was co-founded by John Paul DeJoria and British entrepreneur Jonathan Kendrick. DeJoria is a co-founder of Patron Tequila, a premium tequila brand.


Image: ROK Drinks signed distribution agreements for its ABK Beer brand. Photo: Courtesy of PRNewsFoto/ABK Beer.