Health and wellness nutritional products producer KonaRed has announced the signing of a letter of intent with the Drinking Experience Company, Sparkling Drink Systems International (SDS) to jointly launch a line of powdered beverage pods globally.

The companies SDS and KonaRed will form a strategic partnership in this regard.

The beverage pods have been co-developed exclusively for use with Viberation, SDS’ new generation of at-home carbonation appliances and portable beverage products.

According to KonaRed, the products use a powered technology to deliver fizz, flavor and functional benefits all in one pod with no CO2 cylinder.

SDS founder and executive chairman Serge Bueno said the company’s strategy is to have one or two major brands covering all of its functional benefit soft drinks plus a range of brands to cover specifics such as children, sport and natural organic beverages.

"The market is looking for healthy drinks enhanced with functional benefits such as antioxidants and we are delighted that KonaRed has partnered with us to offer their wellness beverages to consumers using our new zero CO2 cylinder technology," Bueno added.

The KonaRed / Viberation co-branded beverage range is expected to be available in the US in late 2014 and will include original Hawaiian CoffeeBerry, Organic Green Tea and Coconut Water flavour pods.

KonaRed CEO Shaun Roberts said the unique technology of SDS fits right in with the company’s own product line.

"This opportunity creates a new fun way for consumers to enjoy our products and we expect it will drive incremental sales from the at-home carbonation market," Roberts added.

Image: KonaRed and SDS will jointly launch a line of powdered beverage pods globally. Photo: courtesy of KonaRed