Australia’s Little Creatures opens microbrewery in London

Lion-owned Little Creatures has opened a 557m² microbrewery, taproom and restaurant in London, UK.

Located in King’s Cross, the brewery will offer Little Creatures’ craft beer, as well as collaborate with other London-based breweries such as Fourpure Brewing.

Lion UK and Europe regional director Toby Knowles said: “We’re proud that a UK home for Little Creatures has been founded in one of the world’s most popular cities, where the brand’s values of individuality, adventure and inclusiveness will be right at home.

“London has been home to a real renaissance in world-class craft breweries in recent years and it’s exciting to bring Little Creatures to such a vibrant market.”

Little Creatures expects the brewery to enhance its footprint in the UK and European markets. It will offer a wide range of eclectic on-tap beers complemented by an extensive food menu.

According to the company, the UK craft beer market is one of the world’s largest and fastest growing, representing around 5% of global volume.

Knowles further added: “Our aim for this venue is to further enrich the UK craft community, meeting the rising demand for diverse, premium craft experiences.

“Following the success of recent site launches in Asia, we can’t wait to introduce Little Creatures to UK consumers and to establish a spiritual home for the brand in London.”

Little Creatures currently operates in Hong Kong, Shanghai, Beijing, Singapore, Taipei and Auckland.