KÖE Kombucha adds two new flavours to product portfolio

US-based KÖE Kombucha has added Strawberry Lemonade and Lemon Lime flavours to its product line.

Concurrently, the company also introduced a lower calorie and low-sugar formula.

The company claims that its new lower calorie and sugar formula contains only 35 calories and 8g sugar per 12oz can.

According to the company, the new formula balances fruit-forward flavour with organic sweetness from Stevia and Erythritol.

KÖE chief strategy officer Louisa Lawless said: “At KÖE, we constantly seek innovative ways to create the best products for our fans, which has allowed our brand to remain at the forefront of the ever-changing kombucha market.

“Consumers want kombucha flavours that are approachable, so we’re especially excited to introduce KÖE in Strawberry Lemonade and Lemon Lime.

“KÖE Kombucha is for the people who want to make better choices in their everyday lives, but who don’t want to sacrifice flavour. Our new recipe delivers all the health benefits of kombucha in an easy-to-drink can that’s packed with probiotics and organic ingredients.”

KÖE’s beverage line-up includes fruit-forward flavours such as Raspberry Dragonfruit, Mango, Blueberry Ginger, Strawberry Lemonade, and Lemon Lime. The beverages will now be produced using an updated formula.

Additionally, the company has also overhauled its product labels, which will now feature its ‘better-for-you’ recipe, a colours band, as well as text messages such as ‘packed with probiotics’, a ‘35 calories per can’ badge and the official non-GMO Project Verified logo.

The company further added that all its beverages are vegan, gluten-free, certified Kosher and produced using black tea with natural fruit flavours and contain 100% organic cane sugar.

It further added that each beverage contains billions of live probiotic cultures and 15mg of caffeine.