Juice producer Cheribundi is set to introduce its new cherry-flavoured juice with no added sugar.

The new Tart Cherry Juice is claimed to be free from concentrates and contains 60 cherries.

Cheribundi CEO Steve Pear said: “We’ve built our company on the health benefits that come from tart cherries, and our customers have responded and encouraged us.

“This new product not only tastes great but answers consumer demand for a product entirely composed of the powerful super fruit.”

“Each 8oz serving of the juice contains phytonutrients, antioxidants, anthocyanins and naturally-occurring melatonin.”

Created using a proprietary juicing process developed by scientists at Cornell University, the 100% Tart Cherry Juice is reported to be the sixth in Cheribundi’s functional portfolio, which now consists of Original, Tart and Light varients.

Cheribundi’s product launches and brandings are designed to strategically position the company in the healthy beverage sector.

Each 8oz serving of the juice contains phytonutrients, antioxidants, anthocyanins and naturally-occurring melatonin.

The new Tart Cherry Juice is also available in 24oz and 12oz bottles. The 24oz variant can be purchased on the company’s website, while the 12oz single-serving bottle will be available in a wide variety of major retailers in select stores across the US.

Cheribundi superfruit juices are currently available in grocery, natural, mass and drug stores nationwide, as well as club stores and online on Amazon.com, Jet.com and Cheribundi.com.

The company’s tart cherry juices deliver benefits such as boosting immunity, improving sleep, reducing muscle soreness and helping muscles recover faster.