Borco-Marken-Import has agreed to distribute Italian liqueur brand Disaronno and coffee liqueur Tia Maria in the German market.

Beginning 1 March, Borco will take over the distribution responsibility of Disaronno from Illva Saronno to expand its liqueur portfolio.

Borco shareholder, member of the board and owner of Matthiesen Dr Tina Ingwersen-Matthiesen said: “We are delighted to take over the distribution of the two liqueurs, which both embody the ‘Made in Italy’ quality.

“As an Italian style icon and the most important liqueur from Italy, Disaronno is one-of-a-kind in the spirits world. That Disaronno is now returning to our German portfolio and enriching our liqueur range jointly with Tisa Maria is a matter truly dear to our hearts.”

“We are delighted to take over the distribution of the two liqueurs, which both embody the ‘Made in Italy’ quality.”

With 28% alcohol-by-volume (ABV), Disaronno offers a sweet and fruity flavour. It can be purchased for a recommended sales price (RSP) of €10.99 for a 0.5l bottle and €14.99 for 0.7l.

Tia Maria combines arabica coffee with a hint of vanilla from Madagascar and Jamaican rum.

Containing 20% ABV, Tia Maria offers a strong aroma of coffee and light notes of chocolate and pipe tobacco.

Illva Saronno Holding CEO Augusto Reina said: “Germany is a key strategic market in the Illva Saronno growth plan, leveraging on the taste appeal of Disaronno for the German consumer.

“Aiming to bring at the next level the size of our business in this market, we decided to appoint BORCO as a distributor of Illva brands portfolio from 1 March.

“Borco has shown to be a well-structured organisation, widespread in both on-trade and off-trade, with the potential to activate and support the further development of Illva brands portfolio.”