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30 April 2021
PepsiCo Malaysia blazes trail for digital experiential marketing amid COVID-19
The secondary wave of the COVID-19 pandemic has left consumer packaged goods (CPG) brands at a loss, unable to organise experiential marketing events that are pivotal in engaging youth, particularly...
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8 February 2021
Krungsiam Beverages enters domestic market with COMMANDO Light targeted at health-conscious Thai consumers
Thai consumers are increasingly adopting healthy lifestyles influenced by rising public health campaigns and media reports on the country’s growing prevalence of obesity. As a result, Thai consumers are demonstrating...
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2 November 2020
Hojicha tea is hot on the trail of matcha
Although COVID-19 restrictions implemented in Japan have been relatively relaxed compared to many other countries in Europe and the US, its adverse impact on the economy has been severe.
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13 May 2020
Nestlé reinvents good-for-you drinks with new nesQino launch in China
Nestle has launched a new beverage solution, nesQino, in China. Using 100% natural ingredients, the device allows consumers to easily create healthy and customisable ‘superfood’ drinks at home or in...
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8 April 2020
Bacardi-Deliveroo collaboration must deliver more than just cocktails
Bacardi-Deliveroo team-up in the UK to offer home-delivered cocktails from smaller, independent bars that have closed during the pandemic. to offer home-delivered cocktails from smaller, independent bars that have closed...
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26 March 2020
AB InBev withdraws 2020 profit forecast due to Covid-19 uncertainty
AB InBev announced on 24 March that its previous 2020 profit forecast was being withdrawn due to “the uncertainty, volatility and fast-moving developments of the pandemic in the markets in...
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22 August 2018
Uber-Cargo partnership set to give soft drinks a much-needed lift
Uber’s global link-up with in-car commerce firm Cargo is likely to be a game-changer for soft drinks, with convenience emerging as a potentially major distribution channel for the industry.
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16 August 2018
Kolibri’s unique cap could reinvigorate non-RTD segment
The non-ready-to-drink (non-RTD) segment, which has struggled in recent years due to a lack of convenience, could see a resurgence thanks to innovative new bottle designs.
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31 July 2018
Cannabis extract: an ingredient to watch in functional drinks
Love Hemp Water, a functional spring water infused with cannabidiol (CBD), launched in Holland & Barrett stores last month. Could this be a sign that the ingredient is here to...
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31 July 2018
Generations differ on drinkable formats of healthy ingredients
In general, consumers prefer food and drink formats rather than pills or tablets when consuming health-enhancing ingredients. However, there are differences between the generations if we look in more detail...