Vintage Seltzer launches two new flavoured drinks in US


US-based Vintage Seltzer has introduced new flavoured drinks Strawberry Watermelon and Raspberry Lemonade in New York, New Jersey, and Philadelphia.

The two new drinks will be offered for a limited time period.

Vintage's brand manager Jen Driscoll said: "Our fans wanted to see something new and innovative from us, but with more intense flavour. Vintage created the new flavours as the perfect, refreshing compliment to the warm summer months."

The company has conducted market tests with consumers comparing Vintage's newest flavoured drinks against other brands'.

Driscoll added: "The new flavours will be easy to find since we even changed the label colour and the tray to a distinct blue colour to call out the seasonal item.

"Our fans wanted to see something new and innovative from us, but with more intense flavour."

“We are extremely excited to introduce the new flavours that live up to the excellent quality and taste consumers have come to expect from Vintage."

Vintage’s products are claimed to not contain artificial flavours, sweeteners, or sugar. Its 8oz serving contains no sodium and no calories.

Vintage Seltzer's flavours offerings include Lemon-Lime, Mandarin Orange, Wild Cherry, Watermelon, and Original.

Vintage brands include various beverages products, including traditional mixers such as Club Soda and Tonic Water.


Image: Vintage Seltzer’s Strawberry Watermelon and Raspberry Lemonade flavours. Photo: PRNewsfoto/Vintage Seltzer.