Twisted Halo intends to raise £450,000 through Seedrs
Twisted Halo intends to raise £450,000 on Seedrs in exchange for 14% equity.
UK-based Twisted Halo produces low-calorie, alcoholic, ready-to-drink (RTD) beverages. Although it is the first time the company has crowdfunded, this will be the second round of investment.
Twisted Halo's founder and chief executive officer (CEO) Jess Titcumb said: “We are very excited to be starting the second round of investment to launch our delicious new flavours, new pack formats, and to get wider distribution across the UK.
“It’s been an incredible journey to date and we want to give our loyal fans a chance to share our future success and be a part of The House of Halo.”
First and second round investor and Virgin Startup mentor Giles Cooper said: "Jessica has created a drink that is disrupting the market and is providing exactly what consumers want from an alcohol brand; low calories and less sugar.
“As an early stage investor, I am absolutely thrilled to see the brand go from strength to strength and that this unique opportunity will enable members of the public to own a part of Twisted Halo."
Twisted Halo is a sparkling blend of coconut water combined with ginger and vodka. The drink has 90 calories, 4% alcohol-by-volume (ABV) per 275ml, contains natural flavours, and is free of added sugar or sweeteners.
The drink is currently stocked across the UK, including Whole Foods, Daylesford Organics, 31 Dover, Harvey Nichols, as well as more than 30 pubs and bars.
Seedrs has funded nearly 500 deals to date and has had more than £210m invested on the platform. All investments made through Seedrs offer voting shares to investors.
Seedrs is backed by fund manager Neil Woodford, Augmentum Capital, Faber Ventures, and more than 1,000 of its own customers.