US-based Talking Rain Beverage Company (Talking Rain) has launched a new Ginger Lime flavoured beverage under its Sparkling Ice brand.

The announcement was made at the 2017 National Association of Convenience Stores Show (NACS), which was held from 17 October to 20 October.

The company also announced it is partnering with Tata Global Beverages to introduce the Himalayan Natural Mineral Water brand in the US using Sparkling Ice's independent direct store delivery (DSD) network.

Talking Rain Beverage president Marcus Smith said: "Our commitment to offering a variety of unique products, flavours and experiences reflects our dedication to continue delighting our consumers.

"Sparkling Ice Ginger Lime is claimed to be the only ginger-based water to be available in the market."

"Since we're seeing a growing interest in bolder flavours like ginger, we wanted to develop a unique and refreshing Ginger Lime flavour to meet the desires of our consumers.

Sparkling Ice Ginger Lime is claimed to be the only ginger-based water to be available in the market. The beverage will be released into retail locations nationwide by early next year.

As part of the new partnership, Talking Rain will introduce Himalayan Natural Mineral Water in pilot markets across the US starting on 1 January next year.

With the launch of the new Ginger Lime flavour and alliance with Tata Global Beverages, Sparkling Ice expects to further enhance its opportunities in distribution and sales channels within the convenience industry.

Sparkling Ice products are currently distributed in nine countries and regions including the US, Canada, Australia, United Kingdom,  Republic of Ireland, Costa Rica, Mexico, and the Caribbean.