SunRype launches new tea lineup in Canada
Sun-Rype Products (Sun-Rype) has introduced its new SunRype Real Brewed Sparkling Teas.
The drink is available in new flavours - Twist of Lemon Black Tea, Mango Peach Black Tea, Honey Lemon Green Tea and Raspberry Rooibos Team. It is made of real brewed tea, has natural flavours, contains real cane sugar, and is lightly sparkling.
SunRype Real Brewed Sparkling Teas is packed in 355ml cans.
Sun-Rype Products marketing director Barb Grant said: "SunRype is focused on innovation to meet the changing needs of consumers, and that means moving beyond juice and fruit snacks to offer a wider range of on-trend refreshment beverages and food products.
“A big part of this strategy is to bring these new products to market in pack types that fit with the lifestyles of today's busy, active consumers. We are excited to have installed a can line in our Kelowna plant to facilitate bringing this and other new innovation to market.”
SunRype Real Brewed Sparkling Teas is available in grocery stores in western Canada.
The can's graphics show a simple retro SunRype logo highlighting the company's history. Grant added: "We wanted the package to look different from other SunRype products to ensure consumers understand this is something different.
"We purposely selected a more natural colour palette with a simple design to match the real, uncomplicated nature of the product itself."
Image:The new Sparkling Tea lineup from SunRype features four flavours in sleek 355ml. Photo: courtesy of CNW Group/Sun-Rype Products