Redd's launches Black Cherry Ale in US


MillerCoors brand Redd's Apple Ale has released its second limited-edition Redd's Black Cherry Ale beer in the US.

The new Black Cherry Ale will be available across the US until early next year.

The company claims that its new beer offers a cherry flavour and an aroma balanced with its signature apple taste.

Similar to its rest of the flavours, Redd's Black Cherry Ale contains 5% alcohol by volume.

"We will keep bringing different ingredients together to create more refreshing beers in the future."

MillerCoors emerging brands marketing director Josh Wexelbaum said: "Our core fans love Redd's new flavour offerings and are always asking for more, so we brewed Redd's Black Cherry to satiate their craving.

"We will keep bringing different ingredients together to create more refreshing beers in the future."

Redd's Black Cherry Ale will be joining Blueberry Ale and Raspberry Ale that were released earlier this year.

Featuring the newly designed brand packaging, Redd's Black Cherry Ale will be available at US grocery and convenience stores in six-pack 12oz bottles, 16oz cans and variety packs.

MillerCoors has been offering beers, flavoured malt beverages and ciders under various brands such as Smith & Forge Hard Cider and Henry's Hard Sodas across the US.