Ocean Spray has expanded its juice portfolio with the addition of new beverage lines Ocean Spray Organic 100% Juice Blends and Ocean Spray Pure Cranberry (Unsweetened) 100% Juice in the US market.

The company claims that its new Ocean Spray Organic 100% Juice Blends beverages are a combination of organic fruit juices and cranberries grown and produced in North America.

The lineup will be available in three flavours, including Cranberry, Cranberry Apple, and Cranberry Blueberry.

In addition, Ocean Spray's Pure Cranberry (Unsweetened) 100% Juice is claimed to offer unique health benefits to support daily nutritional needs. It contains 60 calories in an 8oz serving, which is equivalent to one cup of fruit.

"The company claims that its new Ocean Spray Organic 100% Juice Blends beverages are a combination of organic fruit juices and cranberries grown and produced in North America."

Ocean Spray beverage marketing director Patrick Cramb said: "By adding organic and pure (unsweetened) beverages to our lineup, we've rounded out our portfolio of 'good-for-you' juices and juice drinks.

"We continue to develop innovative products to deliver the cranberry's healthy attributes in formats that fit the lifestyles of consumers around the world."

Both products are said to contain no added sugars, artificial flavours, or preservatives.

Ocean Spray Organic 100% Juice Blend will be available for a suggested retail price (SRP) of $3.99 per 1l bottle, while Ocean Spray Pure Cranberry (unsweetened) 100% Juice is $5.98 per 1l bottle across the US.


Image: Ocean Spray rounds out its product portfolio of juices with new Organic 100% Juice Blend and Pure Cranberry (Unsweetened) 100% Juice, available in the US. Photo: courtesy of Ocean Spray/PR Newswire Association.