Infinium Spirits to distribute Altia’s Koskenkorva Vodka in US


Nordic wine and spirits producer Altia has entered a distribution agreement with California-based Infinium Spirits to launch its Koskenkorva Vodka brand in the US market.

The Finnish-based vodka brand is one of Altia's key exports and currently available in 30 countries worldwide.

Infinium Spirits is a family-owned company that specialises in the import, sales and marketing of various spirits brands.

Infinium Spirits president Steven Brecher said: “Craft and provenance are strong, growing trends among spirits consumers in the US market.

"Infinium Spirits is a strategic partner to us and we aim to build the brand and distribution with a long-term view.”

"The pure, genuine and delicious Koskenkorva Vodka meets this trend perfectly. We are excited to complement our distinctive spirits portfolio with this ‘vodka from a village’.”

Altia will initially introduce Koskenkorva Vodka Original in both 750ml and 1l bottles across the US market.

Altia Export senior vice-president Janne Halttunen said: “The recent rebranding work of Koskenkorva Vodka has brought us several international awards and interest in export markets.

“The partnership with Infinium Spirits gives Altia a terrific opening to the US market. Infinium Spirits is a strategic partner to us and we aim to build the brand and distribution with a long-term view.”

Altia’s own brands include Blossa, Chill Out, Koskenkorva, Larsen, Renault, O.P. Anderson, Valhalla and Xanté, and are distributed in the Nordic and Baltic countries.


Image: Altia signs a distribution agreement with Infinium Spirits. Photo: courtesy of Altia.