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Exeter, UK-based Frobishers Juices has acquired drinks producer Five Valleys Cordials for an undisclosed amount.

Frobishers Juices been producing and supplying the fruit juices and premium juice drinks to the on-trade market since 1992. Its products are available in the UK and internationally in bars, restaurants, hotels, and casual dining outlets.

Frobishers Juices sales and marketing director Steve Carter said: "The acquisition of Five Valleys Cordials is an exciting move for Frobishers and will be our first step into the off-trade market.

"Five Valleys Cordials is a great fit for Frobishers as our companies share a similar ethos."

"Five Valleys Cordials is a great fit for Frobishers as our companies share a similar ethos of using all-natural ingredients to produce the finest quality juices and juice drinks.

"Our product lines both appeal to the same discerning adult consumer, who will now be able to enjoy Frobishers when they are drinking and dining in bars and restuarants and Five Valleys Cordials when they’re at home."

Established in 2009 by Chris and Becky Verinder-Baker, Five Valleys Cordials is based in Stroud, Gloucestershire. The company sells cordials, sugar free cordials and sparkling juice drinks. Its drinks are sold in Waitrose and at independent retail outlets.


Image:Exeter-based Frobishers Juices has acquired drinks producer Five Valleys Cordials. Photo: Courtesy of Frobishers.