Nestlé USA brand Coffee-Mate natural bliss has introduced four new plant-based flavoured milk creamers.

Marking the debut of Coffee-Mate into the dairy alternative segment, the new flavours include Vanilla, Caramel, and Hazelnut almond milk, as well as Sweet Crème coconut milk.

These new coffee creamers are developed using all-natural ingredients, including real almonds, coconuts from Sumatra, vanilla from Madagascar, and pure cane sugar.

Coffee-Mate's brand director Daniel Jhung said: "Coffee-Mate remains a leader in the coffee creamer category for one important reason, we are relentlessly focused on quality and innovation to expand our product portfolio while meeting changing consumer demands and lifestyles.

"We know the increasing popularity of plant-based, non-dairy creamers is not just a trend, but a consumer preference that is here to stay.

"We know the increasing popularity of plant-based, non-dairy creamers is not just a trend, but a consumer preference that is here to stay."

"Using just a few simple ingredients not only expands our natural bliss offerings, but delivers a delicious, creamy, and flavorful option that Coffee-Mate natural bliss is known to provide."

The new smooth and creamy natural bliss creamers are claimed to be devoid of genetically modified organism (GMO) ingredients.

Supported by TV, digital, and social media advertising campaigns, the products are available for purchase in 16oz bottles at retailers, while the hazelnut flavour will be available only at Target retail stores.

Image: Coffee-Mate natural bliss Vanilla, Caramel, and Hazelnut almond Milk, as well as Sweet Creme coconut milk. Photo: courtesy of PRNewswire/Nestle USA.