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Crispin Rosé Cider. Credit: Crispin Cider Company/PR Newswire Association LLC.

Crispin Cider has expanded its portfolio by launching Crispin Rosé to the US market.

This new variant contains rose petals, hibiscus and a fresh-pressed blend of apple and pear.

Crispin Cider brand marketing vice-president Ashley Selman said: “We have a big opportunity with Crispin Rosé with female drinkers. We’ve been listening to and following them for a while, so we’re excited to finally bring female drinkers a rosé cider with quality ingredients that only Crispin can provide.

“Rosé is a popular and ever-growing drink, and we’ve definitely seen our existing Crispin fans react positively to our new Rosé.”

“Rosé is a popular and ever-growing drink, and we’ve definitely seen our existing Crispin fans react positively to our new Rosé.”

The new cider will be available across the US beverage market in six-packs of 12oz bottles. Crispin Rosé will also be offered on tap at select locations across the country.

Owned by MillerCoors, Crispin Cider produces pear and apple ciders using fresh-pressed juice. MillerCoors also owns brands such as the Redd’s franchise, Smith & Forge Hard Cider and Henry’s Hard Sodas.

MillerCoors is a business unit of the Molson Coors Brewing that was formed in 2005 by the merger of Molson of Canada, and Coors of the US.